According to this article, and The View the ad has received a lot of attention.
A lot of it is positive, but some of it is bad.
I will say this, I definitely noticed this family's makeup.
Naturally I noticed the cute little girl with light brown skin and light curly hair. Then I noticed her white mommy. I thought "Oh a mixed race girl and a white mommy".
Then I stopped listening to the commercial because I was trying to guess what her dad was going to look like.
"Are they going to show her dad at all?"
"Is she adopted or is she a mix of her parents? No, she is not adopted. That wouldn't make sense. Plus that would probably tick people off that a white woman is adopting a baby from another race. People will think...'Oh so only WHITE people can adopt children of other races'. So no, she is not adopted. She is her mothers daughter and her father is black. Are they going to show him?"
Then they show her daddy and he is black! I will say this made me happy. I like that they showed a family like mine and a girl like my girl. You don't see that very often. At least not on TV.
Its a good thing Cheerios had their box in practically every shot and that they ended the commercial with Cheerios all over the daddy's heart, because I was not paying attention to what was being said, but more to what they are saying.
Its amazing how many thoughts can go through your head in 31 seconds!
Funny thing. I thought the idea of a white mommy adopting a brown baby would offend people.
I really didn't think people would take offense of a mixed race couple with a mixed baby.
But we live in a goofy world filled with goofy people and people have taken offense.
A seemingly "non-racist" answer is that the commercial is offensive because the family has a black man married to a white woman. And perhaps it would have been less offensive to feature a white man married to a black woman. I can see that...There is a slight stigma when it comes to black men with white women.
I'm not going there today...or probably ever.
I like that Cheerios took a chance with their little commercial.
I decided that I want the positive to outweigh the negative so I liked their commercial on YouTube, (the comment section has been disabled), commented on Twitter to @Cheerios and commented and liked the commercial on Facebook.
My big girl LAUV Cheerios and eats them 2x a day and my lil' girl is getting practice eating finger foods with Cheerios.
And remember this?!
We heart Cheerios in this family.
Show Cheerios some love and drown out the sound of the haters.